MKT402

1.    Question: External marketing environment include
    Answer: [D] Political

2.    Question: Which of these is not a nature of marketing?
    Answer: [A] Pragmatic

3.    Question: Marketing core mandate does not include
    Answer: [D] Advertising management

4.    Question: Channel members include
    Answer: [C] Distributor

5.    Question: Which of these is a market leader strategy?
    Answer: [D] A & B

6.    Question: Marketing is not directly connected with
    Answer: [C] Manufacturing

7.    Question: Marketing activities are ultimately geared at
    Answer: [D] Product sale

8.    Question: Trade oriented promotion do not include
    Answer: [D] Premiums

9.    Question: Product-centric company does not focus on
    Answer: [C] Customer complaints

10.    Question: Pricing objectives include
    Answer: [A] B & C